Archive for the ‘internet’ Category
A Sign of the times: Fairfax Newspapers Online
Fairfax media, the owner of The Sydney Morning Herald and The Age newspapers has today taken it’s online presence further, by launching a mobile application to view it’s news content via Apple’s very popular iPad.
The media conglomorate has said the application will provide users a new way of reading news, and help the company pay for it’s reporting expenses.
In a changing digital world, people are heading online more than ever to keep abreast of news and current affairs, and make informed purchasing decisions, or buy direct from an online store to enjoy cost savings. Fairfax has embraced this change by now entering this space, despite possibly being a little late off the mark.
The Fairfax online app will be free during the initial 6 month launch period, but will move to a paid subsrciption of $8.99 per month from December this year, possibly signalling a move for it’s remaining online presence to move online, like News Corp’s publishing houses, however Jake Mathews, Chief Executive at Fairfax seems to deny that the website will move to a fully-paid subscription model.
The Fairfax application for Apple iPad is available today from the Apple App store, with an Android application coming soon.
More information, see the Fairfax website